Welcome to Luke’s Guide!
My name is Luke and I am the person behind the words you see on this site.
I’ve been dabbling in various types of businesses and side hustles over the last decade whilst working full-time as a corporate M&A lawyer.
I built Luke’s Guide so that I could share my experiences and expertise gained over the last few years as a lawyer and business owner.
Entrepreneurship
Some of the businesses I’ve succeeded and failed at over the years include:
- a furniture manufacturing business
- a metal polishing business
- a Shopify store selling premium coffee pods
- an eBay store
- several niche sites
While it hasn’t always been smooth sailing, I’ve learnt a ton by failing fast and adapting quickly.
I’m hoping I can share some of these experiences with you.
Legal Career
For the last 10 + years, I’ve worked hard honing my technical legal skills whilst also learning the ins-and-outs of running a professional services business.
I love learning new things and made sure that I absorbed as much new knowledge from my work as I could.
While specialising in a specific field of law is often toted as the better option, I decided to generalise and I haven’t looked back.
I’ve been fortunate enough to develop highly valued legal skills by advising clients across a diverse range of complex legal matters (domestically and internationally) including private M&A, intellectual property, emerging technologies (e.g. drones and space activities), joint ventures, corporate governance, taxation, privacy and data protection.
What’s Next?
The experience of launching, buying and selling businesses over the last decade has been littered with many highs and lows but I’ve learned something new every time.
These experiences combined with my 10 + years as a corporate lawyer have given me a unique perspective on how to (and how not to) go about launching, buying and selling a business.
For the time being, the majority of the guides on this site will be focussed on launching, buying and selling online businesses but the plan is to expand our writing to all kinds of businesses.
If you’re new to the online business world or a seasoned pro, I genuinely hope you find Luke’s Guide a useful resource.
Luke
P.S. if you would like to connect, LinkedIn is the best way to reach me or alternatively, flick me an email: luke@lukesguide.com